Is Google about to Kill Its Penguin? was originally published on BruceClay.com, home of expert search engine optimization tips.
TL;DR – A theory: The next Google Penguin update, expected to roll out before year’s end, will kill link spam outright by eliminating the signals of inorganic backlinks. Google will selectively pass link equity by topical relevance of linked sites, made possible by semantic analysis. Google will reward organic links and perhaps even mentions from authoritative sites in any niche. As a side effect, link-based negative SEO and Penguin "penalization" will be eliminated.
Is the end of link spam upon us? Read why we think it's a good thing that Google is about to kill Penguin.
No comments:
Post a Comment