Building Great Content for a Brand – #Pubcon Liveblog was originally published on BruceClay.com, home of expert search engine optimization tips.
Content – it's a chief component in everyone's digital marketing strategy. More than just tips, this morning's Pubcon Las Vegas session on "Building Great Content" includes a case study on American Eagle Outfitters that highlights just how critical strategic content marketing really is.
Read the in-depth liveblog coverage of this session, featuring Loren Baker, Ann Smarty and Stoney deGeyter.
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