The High Cost of Free Traffic: Pubcon Keynote by Wil Reynolds was originally published on BruceClay.com, home of expert search engine optimization tips.
Not sure about going into paid search? The question is not whether or not to go into paid, says Pubcon Las Vegas keynote speaker Wil Reynolds. Instead, it is: what are you building that is worth paying for people to see. In this day four session, Wil talks about why it’s vital for brands to be creating “content that’s worth paying for.”
Read the liveblog The High Cost of Free Traffic.
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